New Fiat Chrysler, previously, is still mystery. However, according to the announcement that was made by Fiat Chrysler Automobiles, the mystery will be revealed. The place where they will reveal their new car is the Consumer Electronics Show or CES that will be held next month in Las Vegas.
The unique part of this new car is they made it with using Chrysler Pacifica minivan as the base. Therefore, we can expect some of nice electric or hybrid car from Fiat through this new car.
All-Electric Chrysler Pacifica 2017/2018
According to the company that produces this new Chrysler, FCA also try to develop the Maserati sports car more. It’s all for one purpose, to compete with Tesla models. If you are looking at this statement, we can assume that FCA tries to reach new field in this industry, which is electric car category. But, still, they won’t reveal how the new car will looks like.
Sergio Marchionne, the CEO also said that the decision to make electric car is caused by the condition. Before, they still don’t willing to produce the electric car, because they think it won’t be profitable for next few years. However, with new and stricter emission rules, they change their mind.
They think starting earlier like with this new car will be much benefit for them. But still, Marchionne said in June, that this isn’t the solution that they want to get. They still think that it won’t be profitable. However, they want to try and having some experiment in electric car department.
FCA itself has been doing lot of innovation to try getting better position in market. For example, they make deal with Google for developing self-driving vehicles. It said that if this matter successful, they will be able to create product that will shake the auto industry. And, it seems like they need it. The $6.9 billion debt in their hand, they need to try all method to make profit and compete with other car manufacturer.
The FCA decision to develop electric car maybe also come from like what Michael Dean, Bloomberg Intelligence analyst said. He said that 2017 is the year of electric and hybrid vehicles.
More than that, the emission rule also makes this condition happen. They predict that next year many car manufacturers leave the conventional low cost production and change into more expensive electric car. But, we can expect some great thing comes from the New Fiat Chrysler.
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